It started with one shirt that had the wrong name on it.

Personalized work is not a product category. It is somebody’s name, and it has to come out right.

We keep the shop small on purpose. Every shirt is finished by hand, and there are three ways to have it done: heat pressed for a crisp full-color transfer, hand painted with a real brush and real paint, or airbrushed for soft blended color. Tell us the finish you want and we will make it that way. The same brush paints our wooden signs — the round “you are an AMAZING human” sign and the pink hanging one that reads “You are enough, just as you are.” Hats, mugs, glasses and plates go through the heat press, canvas totes are printed or spray painted to order, and our scented candles are poured, wicked and labelled at the same bench where the shirts get folded. We also upcycle — bringing a plain or second-hand garment back to life with a new design, a patch or a collage, so something that already exists gets a second run. There is no warehouse and no middleman — the person who finishes your order is the person who reads the note you wrote on it.

That means we can do the things a big printing house can’t: fourteen shirts in fourteen different sizes, a name heat pressed onto every cap, a name printed on every mug and glass in a wedding party, a label printed with the date of a wedding. And it means we will tell you honestly when a deadline is too tight, rather than taking the job and disappointing you later.

Most of what we make goes to people in and around Chicago — teams, small businesses, schools, churches, families marking something. If that sounds like you, we would love to make your thing.